Digital transformation: what it is and why it is so important
The Digital Era has given rise to many changes at the business level, and many businesses have adapted their processes and ways of working to new technologies. That is why today we can talk about a Digital Transformation in this sense. However, there are still many doubts about what it is, its importance and the best way to adapt your company to the era of Digital Transformation. So let's get into it!
What is Digital Transformation? Digital Transformation is the integration of technology into business processes , thus changing the way they operate and function. In this way, the company offers a plus to its clients, since it is committed to optimizing processes and improving its competitiveness.
It has not been the only term and situation that has arrived with the Digital Era , and at Sparkout Tech Solutions we know this very well, since we are dedicated to facilitating and expediting the Digital Transformation of our clients with our differential technologies and software development services. We are talking about revolutions such as Big Data or process automation ( RPA ) among others, which allow companies to adapt to the Internet , grow in this new era and continue offering 100% to their customers.
Unlike these technologies that we have mentioned, Digital Transformation is not only about the implementation of a new way of working. It is a set of applications, actions, skills and strategies designed to adapt to new market and customer requirements.
Digital Transformation Technologies
It is clear that Digital Transformation is not possible without the different technologies applied to different sectors coming into play.
- Cloud Computing
Cloud Computing offers companies different resources for storing information without the need to worry about storage capacity. This software is agile and allows for quick and easy adaptation in this regard.
- information technology
Information technology, understood as the use of telecommunications equipment and computers focused on data processing and storage , allows custom software development companies and other sectors to adapt their investment and the talent of their workers.
- Cross-platform application development
The company's adaptation to custom software development services involves the development of mobile technology that adapts to the needs at all times. Mobile phones and tablets allow you to carry out and follow your work anywhere in the world without having to be connected to the same network, which opens up a world of infinite possibilities for companies.
- Machine Learning
Machine learning is a branch of Artificial Intelligence that allows computers to identify different patterns in large volume data to make predictions automatically . This process facilitates saving time in company processes and offering better customer service by reducing errors in tasks.
- internet of things
Known as the Internet of Things, IoT for its acronym in English (Internet of Things), it allows us to connect elements of our daily lives with the Internet . Hence, smart homes have emerged or processes have been improved in different areas, such as the IoT application in ecommerce or in the health sector.
- Low Code Development
Digital Transformation with low code has become one of the best for the future of companies, since Low Code platforms allow the creation of applications without code or with low use of code (called no-code platforms), without the need for a high IT knowledge, thus eliminating the needs of classic programming.
Advantages of Digital Transformation
Indeed, Digital Transformation has many more advantages than disadvantages . Although it is true that there are certain profiles whose adaptation is more complicated than others and jobs that are not considered to be automated, the positive aspects of this transformation are high.
Improving the user experience and their relationship with the company
Increased efficiency of organizational and operational processes
Increased responsiveness to changes in the market
Generation of competitive advantage over competitors that do not adapt
Promotion of the culture of innovation and collaborative work
Increased importance of data analysis and data visualization
Creation of new sources of income for the company by offering new business opportunities
Why bet on Digital Transformation in your company?
Because you can't lose. Today, we can affirm that Digital Transformation is no longer an option, and all companies should adapt to it. However, it is not something that can be done overnight. The digitization of business processes requires time and perfection, since it must adapt to the requirements and objectives of the company.
Furthermore, the implementation of Digital Transformation involves all members of the company. It is not a development that will only affect senior managers or the least qualified profiles of the company. It's all or nothing. That is why the continuous training of workers at all levels is important, to be able to adapt to changes without fear of not achieving it, of not knowing how to act.
Digital Transformation in banking
Just as electronic commerce has been increasing in recent years and the proliferation of ecommerce has grown incredibly lately, so have its needs. People no longer need to go to stores to buy a t-shirt, but it is also not necessary to go to a bank office to manage your account.
The Digital Transformation in financial services has allowed you to consult your banking details anywhere, have access to them and to your banking agents without having to leave home.
Digital Transformation in the cultural sector
Something similar has happened with the leisure and culture sector. Institutions have changed the way they communicate their actions and projects, they have proposed interactive solutions to users, both online and offline, and they have opted for change and adaptation.
Going to the movies, the theater or concerts is not the same as it was 20 years ago, right? All this is thanks to the technological and digital adaptation of cultural companies, which offer a new experience to the user with their changes.
Digital Transformation in your company
If you are looking for a change, a global strategy and taking a step towards Digital Transformation, at Hiberus we can help you . We have several expert teams in the different areas involved in this technological transformation to guide you hand in hand towards the change.